Welcome to Ene Naturals, where the richness of African botanicals meets the wisdom of Ayurveda, thoughtfully brought together through the science of natural formulation.
We create sustainable skincare and haircare solutions designed with black skin and hair in mind, using responsibly sourced ingredients and ethical production practices that reflect our deep commitment to purity, performance, and sustainability.
Our story is rooted in tradition. Founded by Ene Adasen, Ene Naturals was inspired by her upbringing on a large farm in rural Nigeria, where she learned the healing power of herbs under the guidance of her herbalist grandparents. This early connection to nature shaped her passion for herbal remedies and later influenced her desire to create gentle, effective skincare and haircare products for her own children.
What began as a personal journey quickly became a purpose-driven brand. Today, Ene Naturals proudly formulates all-natural products for customers worldwide, while also supporting beauty entrepreneurs through custom formulation and private-label services — blending heritage, innovation, and science in every creation.
Visit Our Product Journey to learn more. All our products are free of artificial fragrances and subtly fragranced with essential oils.
Shop our natural beauty products
Our Online Formulation Courses
Our online formulation courses teach you how to create natural skincare and haircare products with intention and integrity.
We combine modern cosmetic science with African and Ayurvedic ingredients, empowering students to formulate thoughtfully, safely, and creatively — from anywhere in the world.
your chance to be a beautypreneur!
Do you dream of becoming a skincare formulator?
Do you want to learn how to make natural skincare products professionally?
This is YOUR chance!
We are selecting 5 aspiring beautypreneurs to join our FREE 2025 training & innovation challenge. Cash price to be won!
formulation basics and beauty business development skills for beginners
Join our free beauty business platform, NaturEdu to learn how to create functional products and develop business development skills for free!
NaturEdu Free Formulation Platform
Are you one of the many people who fell for the allure of cheap, online formulation courses only to realise that they were just a waste of time and money? Do you desire to learn to formulate natural beauty products the right way, even though you can’t afford professional courses? Some people have paid for short…
Ready to Glow Naturally?
Join the #GlowWithEneNaturals community and get weekly tips, rituals, and real talk on skincare, haircare, and all things natural beauty—made for melanin-rich skin like yours.
Posts
This week, let your glow speak louder than your doubts.
Healthy skin. Strong hair. Clear mind.
Take it one routine at a time—because showing up for yourself is the first step to glowing from within.
You’ve got this. Let’s glow!
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Behind the scenes, something new has been taking shape. Not a course. Not just another workshop. But an initiative intentionally designed for people who are ready to grow, move forward with clarity, and engage in something meaningful. Over time, we’ve seen a common challenge across different backgrounds and experiences — people know they want more,…
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4C hair doesn’t break because it’s weak. Learn the real cause of 4C hair breakage and how moisture and gentle care help it thrive.
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Your weekend mornings set the tone for how you feel the rest of the day — and even the rest of the week. Taking a few quiet moments to center yourself can help you release the stress of the past week and recharge for the days ahead. Here’s a simple 3-step mindful morning ritual to…
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